Media Kits: Mission

‘The Whole Foods Diet: The Lifesaving Plan for Health and Longevity’

“In the world of popularized diets, we can sometimes miss the broad agreements by focusing too much on the minor differences,” Mackey said. “When it comes to our health, it’s the overall dietary pattern that makes all the difference. By highlighting different proponents of whole foods, plant-based eating in this book, I hope to shed light on the broad consensus that exists among them, empower readers to make more informed food choices that promote health and vitality, and promote unity among the various health diet ‘tribes.’”

Mackey and co-authors Drs. Alona Pulde and Matthew Lederman, of the popular documentary, Forks Over Knives, dispel nutritional myths and simplify a huge body of medical science, health research, and nutritional advice to help readers make more informed food choices and discover how The Whole Foods Diet, can help promote health and longevity.

ABOUT THE AUTHORS:

John Mackey is co-founder and CEO of Whole Foods Market. He has devoted his life to selling natural foods and to building a better business model. Read his blog here.

Alona Pulde, MD, and Matthew Lederman, MD, are both physicians who specialize in nutrition and lifestyle medicine. They were also featured in the film Forks Over Knives and co‐authored the New York Times bestseller Forks Over Knives Plan, Forks Over Knives Family, and Keep It Simple, Keep It Whole. Drs. Pulde and Lederman joined Whole Foods Market in 2010 where they serve as health and wellness medical experts.

NEWS RELEASE: http://media.wholefoodsmarket.com/news/the-whole-foods-diet

MEDIA CONTACTS:

Robin Kelly, Robin.Kelly@wholefoods.com  

Emily Wright, Emily.Wright@wholefoods.com

TOUR SCHEDULE:

Register on Eventbrite

April 12: New York, Whole Foods Market Bryant Park

April 18: Philadelphia, Whole Foods Market Center City

April 26: Austin, 365 by Whole Foods Market Cedar Park

May 2: San Francisco, Whole Foods Market Potrero Hill

May 3: San Diego, Whole Foods Market Del Mar

May 4: Los Angeles, Whole Foods Market DTLA

May 16: Washington DC, Whole Foods Market H Street

May 31: Detroit

June 1 & 2: Chicago 

BUY THE BOOK:

Watch the book trailers:

The Whole Foods Diet I On Sale Now!

The Whole Foods Diet | Extended Version

The book is available via booksellers across the country, including: Amazon, Barnes & Noble, IndieBound and iBooks

Mackey will donate his royalties from book sales to Whole Foods Market’s three nonprofit foundations: Whole Planet Foundation, Whole Kids Foundation and Whole Cities Foundation.  For more information, please visit wholefoodsdiet.com

Photo credits: Chad & Derek Sarno of Wicked Healthy


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John Mackey

Chief Executive Officer and Co-Founder

John Mackey, co-founder and CEO of Whole Foods Market, has led the natural and organic grocer to a $15.7 billion Fortune 500 company with more than 460 stores and 87,000 team members in three countries.