In-Kind Donations
The Whole Foods Market In-Kind Donation program is led by Store Leadership across the company with the goal of supporting 501(c)(3) nonprofit organizations within their local communities.
In-kind donation support is provided throughout the year outside of the Store Directed Giving program. Organizations can apply for consideration directly through their local Whole Foods Market store location. Gift cards, alcohol or monetary donations are not provided through the In-Kind Donation program.
How to Apply
To request support, please reach out directly to your local Whole Foods Market location.
Eligibility and Support Guidelines
- We donate to registered US 501(c)(3) nonprofit organizations, registered Canadian charitable organizations, and UK charitable incorporated organizations. All applicants must be able to demonstrate verified nonprofit status.
- Donations must be designated to nonprofit program support in communities that surround our stores and align with Whole Foods Market Core Values.
- Due to the high volume of inquiries we receive, it is not possible to fulfill every request.
We do not donate to:
- Individuals
- Political candidates or organizations
- For-profit businesses
- Organizations that discriminate toward any racial, ethnic or cultural group
Recipient charities and organizations (“donee”) of Whole Foods Market (WFM) donations shall abide by these guidelines to remain a qualifying recipient:
- Donee shall not issue or make, or permit to be issued or made, any publicity, advertising, press release, public statement or announcement or public communication of any kind, in any form, regarding this relationship and the ensuing Agreement, the Charity Share, or any aspects or terms thereof, or the relationship between donee and Whole Foods Market, or any denial or confrontation of any of the foregoing, without WFM’s prior written approval (which may be withheld or revoked at any time at Whole Foods Market’s sole discretion).
- Donee will not use the name, trade name, service marks, trademarks, trade dress, or logo of WFM in any manner or in connection with any publicity, advertising, press release, public statement or announcement, public communication, or similar activities without the prior written consent of Whole Foods Market (which may be withheld or revoked at any time at WFM’s sole discretion).
- Any approval by Whole Foods Market for donee to use the Whole Foods Market marks will be subject to donee’s compliance with WFM’s then-current guidelines and/or policies related to such use, including but not limited to entering into a separate agreement relating to such use and any trademark guidelines.
Priority consideration will be given to organizations that have not received another sponsorship or donation within the calendar year. Funding from Whole Foods Market Foundation — including the projects of Whole Cities, Whole Kids or Whole Planet — is not disqualifying.