Join us for another inspiring episode of Beyond the Board as we explore how a chance encounter on South American hiking trails led to a transformation in ethical food sourcing.
We’re sitting down with Sarela Herrada, co-founder of SIMPLi, whose journey perfectly embodies Whole Foods Market’s mission of nourishing people and planet. What started as a hiking trip with her then-boyfriend (now husband) turned into a powerful revelation about the disconnect between quinoa farmers and global markets – and ultimately sparked a movement in sustainable food sourcing.
Episode Highlights
- The pivotal moment in South America that changed everything
- How becoming a mother deepened Sarela’s commitment to building better food systems
- SIMPLi’s innovative approach to plastic-free, compostable packaging
- The real story behind quinoa (spoiler: it’s actually a seed!)
Don’t miss this compelling story of how one woman’s vision aligns with our own mission to raise the bar on food industry standards.
The information provided on this episode is for general knowledge and informational purposes only, and does not constitute medical advice. It is essential to consult with a qualified healthcare professional for any health concerns or before making any decisions related to your health or treatment. The content on this episode is not a substitute for professional medical advice, diagnosis, or treatment. The views, opinions, and claims expressed by guests in this podcast episode are their own and do not necessarily reflect the official policy or position of Whole Foods Market, its parent company, subsidiaries, or affiliates. This content is for informational purposes only.
