Business Digest has named “Conscious Capitalism: Liberating the Heroic Spirit of Business” by John Mackey, co-founder and co-CEO of Whole Foods Market, and Raj Sisodia, business professor at Babson College, and co-founder of the Conscious Capitalism Institute, one of the 10 essential books for 2013.

The best-selling book, now available in paperback, retails for $18, and is sold for $13.99 at Whole Foods Market stores.

A portion of the profits from all copies sold at Whole Foods Market will go to the Whole Planet Foundation, which supports poverty alleviation and entrepreneurship through microcredit in developing countries.