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Studies show GMOs in majority of U.S. processed foods,  58 percent of Americans unaware of issue

Whole Foods Market invites consumers to know what’s in U.S. food supply

Austin, Texas (October 7, 2010) — On Sunday, Oct. 10, Whole Foods Market and retailers across the country will celebrate Non-GMO Day to raise consumer awareness about the presence of genetically modified organisms (GMOs) in the food supply. Driven by the nonprofit Non-GMO Project, this Sunday’s events are designed send a wakeup call to consumers across the country.

“Most Americans aren’t familiar with GMOs or aware of the extent of their use in food,” explains Joe Dickson, Whole Foods Market’s food, organic and environmental quality standards coordinator. “We invite our communities to stop by our stores and learn more about this issue. Together as consumers and retailers, we can make a difference and preserve our access to food produced without the intentional use of GMOs."

Little-known facts about GMOs:

Whole Foods Market currently carries more than 800 products that are verified by the Non-GMO project, with thousands more in the pipeline. Many of those will be on display and available for tasting demonstrations at Whole Foods Market stores across the country on Sunday.