Company News:

Whole Foods Market opens in Parsippany

Offers natural and organic grocery items, products from local producers and fast casual restaurant

PARSIPPANY, N.J. (Nov. 5, 2019) Whole Foods Market in Parsippany opens its doors to the public at 9 a.m. on Wednesday, November 6. Located at 60 Waterview Boulevard, the new 47,000 square-foot store is celebrating its grand opening with complimentary coffee from Allegro Coffee and pastries from local supplier, Balthazar Bakery. In addition, the first 500 customers will receive a custom Whole Foods Market Parsippany reusable tote bag.

“We’re so excited to open our doors to the Parsippany community,” said Scott Earl, Store Team Leader. “We look forward to getting to know our neighbors and providing them with a destination to shop for fresh, high-quality products and prepared foods, discover new items from local businesses and gather with friends and family for coffee or a meal.”

Offering a selection of locally sourced options, grab-and-go prepared foods and natural and organic grocery items, all food at Whole Foods Market must meet the company’s rigorous quality standards, which prohibit hydrogenated fats, high-fructose corn syrup and artificial sweeteners. In addition, all beauty and body care products must meet the company’s body care standards, which ban animal testing and more than one hundred commonly used ingredients.

Special features of the store include:

Whole Foods Market Parsippany also includes a fast casual restaurant, Market Counter, serving artisanal salads and soups, with indoor and outdoor seating for more than 60 customers.

Amazon Prime members who shop at Whole Foods Market have access to a number of benefits year-round, like deep discounts on dozens of select popular products each week and an additional 10% off hundreds of in-store sale items. In addition, eligible Prime members receive 5% back on Whole Foods Market purchases when using the Amazon Prime Rewards Visa Card.

To celebrate joining the community, 5% of the store’s net sales on opening day will benefit the New Jersey Highlands Coalition, an organization that aims to protect, restore and enhance the water and other natural and cultural resources of the New Jersey Highlands for the benefit of all citizens and businesses in the state of New Jersey.

Whole Foods Market Parsippany will employ approximately 200 full and part-time team members. Located in Waterview Marketplace, owned by RD Management, JMF Properties and RIPCO Real Estate, the store will be open from 8 a.m. – 10 p.m. daily.

Whole Foods Market has 20 additional stores in New Jersey.

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